Interview with Poems-for-All’s Richard Hansen

 

 
 

 

 

 

 

 

 

 

 

 

 

 


Richard Hansen is the brains behind the 24th Street Irregular Press based in Sacramento, CA. The press publishes a series of poems under the name Poems-for-All. In this series, individual poems are published as tiny booklets half the size of a business card and are then distributed randomly around town—on buses, trains, restrooms, left along with the tip, stuffed into a stranger’s back pocket, etc. As Hansen puts it, they are “scattered like seeds by those who want to see poetry grow in a barren cultural landscape.” The following interview was conducted via email in August and September of 2004.

Note on the format: Octopus asked its interview subject 8 questions, with 3 options for each question. O'Leary choose which question from each set he wanted to answer (we have darkened the chosen questions, kept the unchosen ones a ghostly gray).

 

 

#1

 

a. Is there some philosophical impetus at work here in this project? Is this, in some way, a campaign?

b. What specific models, if any, did you have for Poems-for-All?

c. What does it take to run Poems-for-All (time, money [not specifically], energy, people)?

 


a. It didn't start as a campaign. But that didn't stop me from writing a small manifesto that frames the idea of what I'm doing. In keeping with the spirit of the series, it's short, and often placed on the back cover of some of the booklets. (Some? Well, for me, design always takes priority over the sound bite. If the cover calls for the manifesto to be jettisoned, it's tossed.) It reads: "Scattered around town, on buses, trains, restrooms,
coffee shops, left along with the tip; stuffed into a stranger's back pocket. Whatever. Wherever." It has become, in some ways, a campaign. Not so much to spread any particular ideology, but rather some effort at
spontaneous distribution to canvas the place, the planet with little books.

The effort has developed a momentum that's fueled by my own enthusiasm -- I love building these poem books -- and that of those who submit poems, ask for poems, distribute the poems. I'm not sure what to expect when people find the poems through the spontaneous distribution I encourage. I just like the idea of someone going about their usual lives and coming across this variation to the routine. Will you look at that? A miniature book... Additionally, it's always a pleasure to hear how poets who've been published are distributing their copies of the little books.

I decided early on that I would never profit from the little series. I determined that they could be used to raise money for worthy causes, but that I wouldn't sell them for personal gain. And it is that little principle, I think, that has kept the series honest, interesting, and exciting for me. I live in a consumer culture where everything, it seems, has a price. Poems-For-All is a rejection of that idea. And while I try to keep costs down, I do try to create booklets that are lavish and exciting to look at and read. Even free, crap is crap. I want people -- the poets I publish, and the folks who pick these up -- to feel as excited about getting the books as I do about making them.

#2

 

a. Are a majority of your poems reprints, solicited material, unsolicited?  If a mix, what are the rough ratios?  Do you have a preference in this matter?

 

b. What change in the landscape, particularly Sacramento's, have you seen that you've made?

 

c. Do the poems go 'out of print'?  (Are there limited print runs, etc.?)

 

a. I first began the series in March 2001. That year I published about 100 poems, about half of which were reprints of poets that I admired or thought would be well received. These included d.a. levy, Ted Joans, Robert Creeley, Roque Dalton, Peter Kropotkin ("poem" book no. 4 and already the prose was slipping in), Charles Bukowksi, Vladimir Mayakovsky, Jack Spicer, Bertolt Brecht and Anne Waldman. I had also just befriended Arthur and Kit Knight, who had edited the Unspeakable Visions of the Individual books which which include poetry and prose from a number of Beat writers. When they both gave me poems for the series, it set off a kind of brushfire of interest. Poems-For-All No. 15, "Butch Cassidy: Vanished" by Arthur  and No. 16, "That Clean Sun Smell" by Kit were their first in the series. They would send out these little book's to other poets they knew which generated additional submissions to the series.

 

The ratio would turn dramatically in 2002 when Poets & Writers magazine did a 2,000 word story on the series. I was simultaneously delighted and mortified with the attention that article delivered. Within days, the submissions rolled in. And since then, the series has been more the 85% unsolicited material to 10% solicited and 5% reprints.

 

It isn't how I expected it to happen, but I am pleased with the present ratio. I enjoy the mix of styles and perspectives I receive in the submissions to the series. And I continue to be flattered that poets, both professional and kitchen-table practitioners, want to send me their work. I still feel compelled to reprint poets who I feel the need to recognize or honor. When I read about Puerto Rican poet Julia de Burgos, for example, I wanted to add some of her poems to the series.

 

 

#3

 

a. What is in it for you?

b. Say a person is inspired by your example and wants to start-up a similar project -- what advice would you give to this person to get started?

c. Have any of the little books come back from the wild to find you?

 

b. I am the supreme commander of an army of two inch tall cardstock covers. In my army, there are no rules. I can call it the Poems-For-All series and include prose. Or a song. A laundry list. Postal regulations for the nation of Albania (forthcoming.) I build them business-card-size because I can fit 10 on a page of letter-sized paper.

When one builds an empire of paper, cost is a factor. I use a computer and printer, because I can. In the past I have used a photocopier, cut and paste. Whatever's available. Again, there are no rules. My tools have evolved to make it all simpler, faster: a large paper cutter, a saddle stitch stapler, a color printer. But these are luxuries. I've come a long way from the rubber stamped covers. But that doesn't mean I don't miss those days-of-basic. Figure out what works for you.

Steal. I see poems, prose fragments, quotes and I swipe them. I re-publish the out of print, obscure or hard-to-find. Not for profit, but to honor and share the poets and writers I like. A violation of the "letter" of copyright laws, perhaps; but not the spirit. 1960's mimeo revolution poet and publisher d.a. Levy often marked his work, "No Copy rot." I like that.

Scrounge. The amount of paper waste in an office environment is astounding. Look in the recycling bins and trash areas where you work; look around the printers, in the mail room to find useful paper, cover stock, envelopes, etc. that has been written off as waste. Such beautiful castaways were tailor-made for miniature book projects.

Thrift/Discount. I frequent paper stores that work with printers. They often have trim, remainder and overstocked paper in small quantities. Cheap. Remember, it only takes 10 sheets of cover stock to make covers for 100 poems-for-all booklets. Thrift stores yield all kinds of paper supplies and related tools for the making of itty-bittys. I buy staplers for a buck. (I like a lot of staplers around so I can get groups of friends working chain-gang style building booklets.) Also tins, boxes and old slide holders that I use to distribute booklets.

Avoid the devil. I don't use Kinko's or other print chains like them. They're expensive and cater to the insecure and the rushed. I found out the hard way, that you pay for their perception of "convenience." If you need to "outsource" your printing, seek out smaller shops, locally owned. They're often cheaper, and sometimes give discounts if they think your project is cool. I prefer clandestine visits to the company copier...

 

 

#4

 

a. Has anyone been angry that you reprinted their poem?

b. Poems-for-All appears to be a pretty unique endeavor both philosophically and physically, at least in the world of poetry. Was this inspired in part by any other press, anything beyond a press, or has your road been relatively unpaved?

c. I see you have the poem "Brakhage" by Michael Wurster, with a biographical note on the (at the time of the booklet's creation) recently deceased Stan Brakhage -- was this a commissioned poem?  Have you considered doing (or have you already done?) 'theme' runs -- getting a handful of poets to pay homage to this or that figuring a handful of poets to pay homage to this or that figure?

 

c. Michael Wurster's "Brakhage" was a very early poem in the series. Number 44. I originally gave it a very plain treatment for a cover; just the title and author. But when the poem's subject, the unconventional filmaker Stan Brakhage, died years later, it gave me an opportunity to redesign the cover and contents to include better visuals and the Brakhage obit info. So while not originally commissioned as such, Wurster's poem was recast as one of a number of "tribute" poems that are included in the series to mark the death or anniversary of someone or something. It's a theme, anyway. When San Francisco celebrated the 100th birthday of labor leader and longshore agitator Harry Bridges, I published Pete Seeger's "The Ballad of Harry Bridges" (PFA #53). When Beatle George Harrison died, I published his song "Here comes the Sun" (PFA #85). For Neruda's 100th, PFA #253: "Body of a Woman." In honor of Phil Goldvarg, a local, much loved poet who died this year, I published a series of ten of his poems, with 11 more to come as part of a "21 poem salute" (And who says the Supreme Commander of two inch cardstock can't be corny?)

But I haven't yet commissioned poets to actually write poems in homage. And it's such an excellent idea: "getting a handful of poets to pay homage to this or that figure..." I have done this as part of the Poems-For-All reading series in
Sacramento. Last year, in December there was "Omit Nothing: A Tribute to Kenneth Patchen" where folks were invited to read his work or something written about him. This year we're also planning a similar reading for Dylan Thomas. Inspired by your question, I will send out a call for poems in tribute to Thomas.

While on the subject of themes, I do build boxed theme sets when mood or occasion strikes me to create an experience that needs to be larger than the just one booklet. These often incorporate previously published PFAs, new releases, and special elements that will only be found in that boxed set. Unlike individual PFAs, which are always in print, the boxes are produced in a finite quantity. The Dylan Thomas project -- born right here, within the fabric of question number 4 -- will culminate in a boxed set. We recently had poet/writer/spoken word artist Michelle Tea read as part of the series. She was coupled with two outstanding poets from Sacramento, Frank Andrick and Chad Williams. Their collected poems lent themselves perfectly to a boxed set titled, "Thieves of Fire" a line taken from Andrick and influenced by his love of Baudelaire and Rimbaud. So the box set features poem booklets by those two as well. (It was also a first foray into including cds (miniature, of course) containing poems and spoken word.)

The other box sets to-date include: "Go piss on a moonbeam" (A collected homage to poets on the outside and in the underground: d.a. levy, Kenneth Patchen, Jack Micheline, Tuli Kupferberg, etc.); "Blaz Box" (A collection of poems and elements to commemorate a special reading by Douglas Blazek, one of the leaders of the mimeo revolution of the 1960s) and; "916" (a collection of Sacramento poets and the only element of Poems-For-All to be sold. All profits were donated to The Sacramento Housing Alliance).

 

 

 

#5

 

a. Is there any way to tell if a certain series has been more or less successful? How is its success defined? Which have been the most successful?

b.  Any poets on your "wish list" that you haven't (or have!) gotten to yet?

c. What methods are used to get the poems to the people? Do you have armies that do the street work for you?



b. There are dozens of poets I have yet to publish, who have sent me their poems and have waited patiently for me to publish them, as promised. And it's a large list. One that nags me when I walk past the box of correspondence; one that makes me think daily about how to quit my day job and do this "poem thing" full time. It's a guilty feeling, especially when I think about poets who have waited over a year to see something appear in the series.

It doesn't help that I do not approach this project in a linear fashion. It isn't first come, first served. A poem I'm working on one day, might suddenly find itself on the back burner, stewing, as my interest turns suddenly to a fresh batch of poems, or some special project. To scan the tables and shelves of the Poems-For-All experience is to see numerous booklets in various states of undress. It's often an email from a concerned poet, an "are my poems ready yet?" pleading, that makes me rush to finish up, button up the shirt, straighten the tie and send the little booklet on its way.

So that's the underside of the wish list. My "wish" that I could get all of these poems done, including submissions from Antler, Lyn Lifshin and Hugh Fox, poets I respect from their work within the 60s and 70s small press, or "mimeo" revolution.

Poets on my wish list include: Gary Snyder, Naomi Shihab Nye and a number of poets and writers emerging from a movement/scene being referred to as "New Scottish Writing."

I'm fortunate that Snyder lives nearby, in
Nevada City, just a few hours up the hill from Sacramento. I've seen him read, gone to book signings. I was impressed several years ago when he gave a speech at a conference here focusing on California where he politely but firmly rejected the label "beat poet." He ditched that beret for the more respectable beanie: "Pulitzer-Prize winning poet..." I send him booklets from the series, but haven't felt it appropriate to ask him for a submission.

I was deeply moved by Naomi Shihab Nye when she first appeared on the PBS program "NOW with Bill Moyers." Her poems moved me. Her attitude and outlook, moreso. She wrote a great letter, which I found on the web, titled "To Any Would-Be Terrorists" which approaches the 9/11 tragedy and the perception of Arabs from her unique and thoughtful arab-american perspective.

Most people know New Scottish Writing from the work of Irvine Welsh. He's one of many Scottish writers drawing upon the unique Scottish dialect in prose and poetry. With close ties to Scotland -- my mother is Scottish and lives in Edinburgh -- I've been interested in publishing several of the poets & writers coming out of Scotland, including Welsh, Duncan McClean, Janice Galloway, and Laura Hird.

 

 

#6

 

 

a. Any plans to collect the many Poems for All into a single piece, or is that counter to the project?

b. It is always interesting to hear what a poet/small press editor does for money (Tony: barista; Zach: cashier). It's as if some of us have a secret unknown/under-appreciated identity at work. Anyway, what's your day job? How does it interfere or interact with Poems for All?

c. Do you have a favorite single booklet?

 

b. At my day job at a legislative tracking company my official job title is "Project Manager." How's that for ambiguous? I try to call myself a graphic designer because mostly what I do for this company is layout vary basic web and print items with sexy names like the Looseleaf Legislative Directory and Pocket Roster. But there's little design; few graphics. There IS access -- layout programs, computers and printers just screaming for a chance to do something really creative. Poems-For-All was born here, in this large office building in Midtown, as something that, in part, filled in boring gaps between projects. I think if my employer really knew how much time I now spent on this project within their walls ... Well, let's just say I try to be discrete. I don't have a lot of supervision, which is helpful. I find I can do enough work to seem indispensable, and still crank out poem after poem after poem. So, it pays the bills. And there are others like me; others with a "secret unknown/under-appreciated identity."  Musicians, artists, writers, poets, printers who toil during the day doing mostly data entry. It's a great environment to bounce around ideas, collaborate, conspire as we huddle around cups of bad coffee. My wife and I also own a bookstore about two blocks from where I work. And I work the store two hours a day. Or rather, hang out and do Poems-For-All for two hours a day. Our big color printer is there and most of the production takes place there. It's easier to be a slacker when you're the boss.


#7

 

a. Do you use Poems-for-All (or Sacramento Free Press or 24th Street Irregular Press) to push anything besides poetry?

b. How might Poems-for-All evolve? Where do you see it in 8 months or 8 years?

c. How do the Sacramento Free Press and the
24th Street Irregular Press differ? What are their histories, functions, and goals?

a. I've spent many years as a social activist; as the media coordinator for Students Against War during the first Gulf War and active in the movement to fight corporate globalization that evolved out of the 1999 WTO protests in Seattle. I worked designing the local alternative newspaper for several years before doing my own thing, creating my own alternative "newspaper," The Sacramento Free Press. And while I still share the ideals that made me an political and social activist, I also became increasingly disenchanted with the dynamics of a lot of the groups I worked with. And, social change, as many who go up against the Establishment will tell you, doesn't happen overnight. Even the excitement of doing my own "free press" couldn't keep me engaged. The Sacramento Free Press was pre-blog, haphazardly produced over a few years as occasional pamphlets and a few web pages.  I was getting burned out, tired of standing on a street corner trying to get everyone to honk. And I was really too lazy to be a good alternative journalist. (Even after spending a week in 2000 independently covering the Democratic Convention and the WTO protestors encamped around it, I never published the tons of notes I wrote on the experience.)

I say all this to give foundation to where I am today. Poems-For-All began as an opportunity to take a break from the attend-a-meeting, plan-a-protest life I was leading in the late 90s. It didn't signal the end of my desire to lead a life as someone committed to causes; just someone who was taking a few years off from the long haul. I rekindled an interest in the arts, began to read more fiction, and poetry, giving Noam Chomsky and Howard Zinn a rest and letting Jack Hirschman and Roque Dalton reinforce my views with their poems. And it was important that Poems-For-All be something more than just political. Its mission wasn't to propogate my world view, even if veiled threads of my interests, my politics and my passions are sewn through the entire fabric of the project.

PFA overall isn't there to push anything except poems (and the occasional bit of prose, a song, and other misc. flotsam.) But I have always held open the entitlement to use it to support causes important to me. I am presently very active in politics again and eager to see the defeat of the Bush Administration in the November election. Several of us have organized the art, music and literary communities here in
Sacramento to work towards that defeat. I've helped put together a cd of  Sacramento Bands Against Bush titled  "The Peasants Are Revolting." I've also decided to make a specialty PFA box with poems, prose (and a mini-cd) called a "Ballot Box." All the money raised is going to MoveOn.org and their fight to defeat Bush. The Ballot Box will incorporate poets already featured in the series as well as poets specifically solicitied to be a part of the project. I'm still thinking about what should be inside, how it should be designed. (I have to move fast and have it done within the week.) After the election, I'll relax, no matter who wins, and move back to focusing on the series as a collection of poems that get built into books one at a time, each one a unique voice, able to stand alone, it's spine stiff and upright, thanks to that single staple.
 

 

#8

 

a. Do you play other roles in your relationship with poetry, other than as the brains behind Poems-for-All? Would you rather be defined as poet rather than editor?

b. If you were Ted Kooser (newly elected Poet Laureate), and maybe assuming you were given exceptional poet laureate powers, what would be your first piece of legislation? How would you leave your mark?

c. Is there a historic (or not so historic) example of the perfect marriage between good politics and good poetry that inspires you to do this? How do you follow this path and how do you stray from it?

 

a. Unlike many I know in the small press who wear many hats -- poet, editor, publisher -- I am mostly just a editor. I am not an aspiring poet. I'm not even a frightened poet who'd secretly to be seen in print but is too fretful of my work. Sure, I write. I've even done one poem (which I was vain enough to publish quietly in the series.) In some ways, it's even hard for me to consider myself an editor. Beyond selecting a poem to get in -- and Poems-For-All is a very easy club to get into -- I seldom make or request substantive editorial changes. I really have found more satisfaction in being the behind the scenes guy who facilitates getting poets and poems I like into the series. I like to build the books. Design the covers. I take pleasure in including poets, forms and styles that I like and want to share with others. I take pleasure in the mechanical. Print. Cut. Fold. Staple.

I facilitate poetry in other ways. In addition to the print series, we've been running the Poems-For-All Second Saturday readings at our bookstore for the last two years. It's a similar process in print and behind the podium. Select a poet, put them before an audience. Hosting the series does require a bit more vulnerability, standing up under the uncomfortable light of scrutiny to make introductions. (Again, I'm a behind-the-scenes kind of guy.)

 

 

 

*Learn more about the series, about how you can support it, and/or about how you can get your hands on these free tiny booklets at www.sacfreepress.com/poems.